I’m a creative director, product designer and brand strategist. For two decades I’ve helped companies turn complexity into clarity, building digital ecosystems and design systems that scale, resonate and deliver measurable results across enterprise, healthcare, AI and high-growth tech.
I lead with systems thinking, emotional intelligence and a deep respect for the user, and I stay hands-on in the craft. Off-screen I’m a clinical herbalist, painter, voice-over artist and animal rescuer.
20–40%
improvements in usability and task efficiency
25–35%
faster delivery through scalable design systems
20–30%
increases in adoption, engagement and activation
40–50%
better cross-functional alignment and execution
// Featured work
Shipped, measured, recognized.
AI, digital health, immersive learning and enterprise brand, each led from strategy through launch.
“Candace is pure joy to work with. We worked together on a fast turn, complex project with a million moving pieces for a global, enterprise company. Candace quickly identified missing information and pulled out all the stops to find what she needed to complete the project. …”
“Candace is an amazing blend of creative talent, fine artist, passionate advocate, marketing producer and tireless worker. With Demand Media, she led two major re-branding projects (Pluck and RSS Graffiti) while serving tight deadline sales, marketing and product teams. …”
Steve SemelsbergerPresident, SYP · Founder, AGP
“I had the pleasure of working with Candace at YouEarnedIt, a small start up where she led and owned all Creative functions, including UI product design, marketing, and custom client work. …”
Tara SinclairCustomer Success Manager, Box
// Recognition
Selected design and innovation awards
Featured in Forbes, Inc., Fast Company, Entrepreneur, VentureBeat, Texas Monthly and KVUE-TV.
2023Inc. Best in BusinessSofia AI + MyChoice Mobile
2022Stevie Award, GoldMyChoice Mobile
2022Artificial Intelligence Excellence AwardSofia AI
2021HR Tech Award, Best Comprehensive SolutionBusinessolver
2020Digital Health Award, GoldMyChoice Mobile
2014SXSW Hatch Pitch WinnerYouEarnedIt
// Off the screen
Earth Wild Moon Child
My pop-up apothecary and the Cactus Mobile Bar, which I designed and built by hand. Botanical teas, soaps and bath salts I make myself, popping up at markets around Austin, San Marcos, Seguin and San Antonio. It started in Denver in 2018. Same design brain, different medium.
